Book Cover Design That Sells (Without a Designer)

Readers judge covers in under a second, especially as thumbnails. A few principles separate covers that sell from covers that sink.

Design for the thumbnail

Most browsing happens at thumbnail size. If the title isn't legible small, the cover fails. Big type, high contrast, one focal point.

Signal the genre

Covers are a promise. Romance, thriller, and business each have visual conventions readers expect. Match them, then add one distinctive twist.

Type hierarchy

Title first, subtitle supporting, author smallest (unless you're a brand). Use one or two fonts with clear size contrast.

FAQ

What size should a Kindle cover be?

1600×2560 px (a 1.6:1 ratio) is Amazon's recommended ebook cover size.

Can AI design a good cover?

Yes — Bookery's cover designer produces clean, typographic, genre-aware covers you can fine-tune.

Related tools

Put it into practice

Start free